The King is back: Jungkook dominates the Internet with Calvin Klein and his viral "date" with Cha Eun-Woo

Hello to the entire community of Crazy about Korea! If your phone got locked today, it’s normal. Jungkook He has decided to remind the world who’s in charge. After his departure from the Army, the member of BTS has returned to public life and, in only 24 hours, has starred in two news that has collapsed social networks for completely different reasons.

Jungkook 2.0: The Triumphal Return to Calvin Klein

The news exploded today, October 28! Calvin Klein officially launched its new global denim campaign, and yes, Jungkook It is the absolute protagonist. And go back.

This is his first major global campaign since he completed his military service, and the brand bet everything. Aesthetics is a fantasy of the 90s: The Idol Appears with a look of Biker, somewhat long hair, dark denim and, of course, riding a motorcycle.

The video of the campaign, musicalized with the iconic ‘Rockin Blockbeats‘of The Chemical Brothers, it is pure energy and charisma. In a statement, the Jungkook said: ‘I know my fans have been anxiously waiting for this comeback, and it feels so good to be back with the brand iconic denim‘.

Calvin Klein Jungkook campaña — Jungkook, Calvin Klein 2025

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The ‘Jungkook effect’ in numbers

As expert bloggers, we know that this is not just modeling, it is pure strategy. The data surrounding this collaboration is crazy:

during the New York Fashion Week (NYFW) this year, the mere appearance of Jungkook in the event of Calvin Klein generated 12.9 million social engagement points.
With this, he dethroned Michael Kors, who had been the king of engagement in the NYFW for six years in a row.
This meant an increase in 1,168% in the impact of the brand! JK Power!

Today, the new campaign has already taken over the brand’s giant billboard in Manhattan. the ‘king of sold out‘He’s back.

Friendship above all: the viral gesture with Cha Eun-Woo

But Jungkook It would not be Jungkook If only I was a fashion icon. What makes him so dear is his human side, and he just reminded us in the funniest way possible.

This monday October 27, the idol attended the premiere VIP of the new comedy movie ‘First Ride‘And it wasn’t alone.

Jungkook He came to the red carpet… loading a Cha Eun-Woo life-size doll!

Yes, you read well. Your great friend, member of Star And one of the protagonists of the film could not attend because he is currently fulfilling his military service (he enlisted on July 28).

The solution of Jungkook? Take your friend ‘in spirit’. The singer made the doll (dressed exactly the same as Cha Eun-woo) ‘saluded’ to the cameras, and even hugged him in front of the Photo Wall. The scene, of course, went viral instantly, stirring fans and reporters by the tender and comical gesture of friendship.

Although those who had the great idea of putting together the doll of Cha Eun-woo was the production of the event, Jungkook It definitely made it a global event.

Jungkook en el estreno de First ride de Cha Eun-woo — Jungkook with Cha Eun-woo’s doll at “The First Ride” Premiere

You can also read Jungkook at New York Fashion Week 2025

the famous97 line and a message of support

The link between Jungkook and Cha Eun-woo It’s one of the fans’ favorites. Both are part of the famous ’97 LINE’ (The group of idol friends born in 1997, which also includes Mingyu from Seventeen and Yugyeom from GOT7).

During the event, Jungkook He spoke to the press and said: ‘When Eun-woo and I were just over 20 years old, we used to go out a lot. He said he filmed this movie thinking about those days. I will try to enjoy it with that same feeling‘.

He also sent a message of support to his friend, saying: ‘I hope you stay healthy and complete your service safely‘.

This is not the first time they have shown their support. Before you enlist, Jungkook sent a coffee truck to the set of the drama of Cha Eun-woo, and eun-woo participated in the CHALLENGE viral of ‘SEVEN‘, achieving millions of views for his ‘Visual Chemistry‘, for calling him somehow, hahaha.

The Double Impact: Why Jungkook is King

In less than 24 hours, Jungkook He showed us his incredible duality.

On the one hand, it is the global ambassador capable of paralyzing the fashion industry with a sexy and powerful campaign. On the other, he is the loyal and fun friend capable of doing the most tender pranks on a red carpet to support his friend who is in the army.

Since his own return of military service in June, Jungkook He has not stopped, and these two moments show that his dominance in the entertainment industry is just beginning again.

And you, my Crazy about Korea, what do you think? What moment did you like the most? The Jungkook of Calvin Klein or the Jungkook friend of Cha Eun-woo? It is impossible to choose! I read them in the comments!

jungkook Calvin Klein 2025 — Jungkook, Calvin Klein 2025

Frequently Asked Questions (FAQs): Who is Jungkook?

We know that Jungkook It’s everywhere, but why is it so iconic? Here we leave you the key data that every K-Lover should know about the ‘Golden Maknae‘.

1. Why do they call him ‘Golden Maknae’?

This is his most famous nickname. ‘Maknae‘ (막내) is the Korean word for the youngest member of a group, and Jungkook He is the youngest of BTS (He was born on September 1, 1997).

the nickname’Golden‘(Gold) gave it to him RM, the leader of BTS, because Jungkook He is exceptionally good at everything What he does: He’s the lead vocalist, an amazing dancer, he’s athletic, good at art, directing videos… A real ‘golden boy’!

2. What is the ’97 line’?

It is the name of one of the most famous and beloved groups of friends in the K-pop. It refers to a group of idols males who were born in the year 1997 and that they formed a close friendship. The main members seen together publicly are:

Jungkook (BTS)
Cha Eun-woo (star)
Mingyu (Seventeen)
Yugyeom (GOT7)
(And sometimes Bambam from GoT7, The8 and DK from Seventeen are included, and Jaehyun from NCT, which are also from the97).

3. When was Jungkook’s first campaign with Calvin Klein?

The campaign we see today (October 2025) is his big comeback, but his first collaboration exploded worldwide in March 2023. at that time, Calvin Klein He announced him as his new global ambassador. The jeans and underwear campaign in black and white (the one he filmed at the NY central station where you can see and torso and the start of underwear) became so viral that, according to reports, he made the shares of the parent company of Calvin Klein (PVH) rose almost a 20% And sold out the products on the web in a matter of hours!

Campaña para Calvin Klein de Jungkook — Jungkook, Calvin Klein 2025

4. What is Jungkook’s greatest achievement as a soloist so far?

It’s hard to choose one! But his official solo debut was historic. its simple ‘Seven’ (feat. Latto), released in July 2023, broke world records:

He debuted in the #1 of the Billboard Hot 100 ranking (The most important list of songs in the USA).
became the fastest song 1,000 million views In the history of Spotify, an achievement certified by the Guinness Record.

5. When did Jungkook end his military service?

As mentioned in the article, Jungkook He completed his duty as an active soldier (enlisting with his partner Jimin In December of 2023) and was officially discharged June 11, 2025. That’s why this return feels so great!

6. Who is Cha Eun-Woo and why is he so famous?

Cha Eun-woo is one of the idols and most popular actors South Korea. He is a member of the K-pop group Star And he is universally known for his physical appearance, earning the nickname of ‘Face Genius’ (‘genius of the face’) in Chorea for being considered ‘Perfectly handsome‘. In addition, he has starred in K-dramas of enormous global success as True Beauty (true beauty) and A good day to be a dog (A good day to be a dog).

7. Does Jungkook have other known nicknames?

Lots of! besides ‘Golden Maknae‘and’JK‘The fans (Army) tell him affectionately ‘Kookie’ (an abbreviation of your name) and ‘Bunny’ (bunny), because her adorable smile and her front teeth are reminiscent of a rabbit. It’s part of the duality that fans love: it can be’Bunny‘One minute and’Calvin Klein’s Jungkook‘ To the next!